Startups – The Blog of Terje Wold

What is the Right Burn Rate at a Startup Company?

2016-10-302014-10-09 by Terje Wold

I’m running my startup Ensafer, and burn rate is an important issue. Then I stumbled upon a blog post from Mark Suster about what’s the right burn rate at a startup company. The answer is obviously that there is now right answer, as Suster writes. I found his post so interesting that I decided to … Read more

Positioning Your Startup is Vital. Here’s How.

2016-10-302014-10-06 by Terje Wold

I’m working with my startup Ensafer, and one of the important issues is to position the startup. But what is it, and why do we need to do it? Many people find it difficult to make a position statement, including me. Then I came over a good blog post at First Round Capital interviewing Arielle … Read more

How To Craft A Killer Startup Investor Pitch [Infographic]

2016-10-302014-10-04 by Terje Wold

I like infographics. A lot of people do. And I’ve written several posts on this blog containing this kind of visual content. Startups is also a huge interest of mine, and I have a lot of posts on this issue. An important part of running a startup is investor pitching. So why not combine these two interest by presenting an infographic on how to craft a killer startup investor pitch.

I stumbled upon and wanted to share the infographic below by Fortunepick that outlines the pillars of a great startup pitch. It also outlines six steps towards crafting a successful pitch.

I’ve pitched a lot, and this is a great outline on how to communicate what your startup does. There are a lot of templates and how-to out there telling you all the details, but this is a good overview on your pitch. Along with this graphic, I recommend checking out Robin Wauters’ one-sentence startup pitch outline. Enjoy.

Teknisk Ukeblad omtaler Ensafer: “Gjør det skarpt etter Snowden-avsløringene”

2016-10-302014-03-31 by Terje Wold

Teknisk Ukeblad sin nettutgave omtalte sist uke Ensafer i en artikkel med overskriften “Norske krypteringsselskaper gjør det skarpt etter Snowden-avsløringene” med underteksten “Tilbyr enkel og gratis kryptering”. Etter Snowden-avsløringene i fjor har krypteringsteknologi blitt stadig mer ettertraktet blant både investorer og privat- og bedriftskunder, skriver de videre i sin ingress. Det er så sant som det … Read more

The 15 Best Startup Accelerators In The U.S.

2016-10-302014-03-23 by Terje Wold

Startup (or business) accelerators, like Y Combinator and TechStars, have become very important in the tech landscape the recent years. They are not only in Silicon Valley, they are all over the place – both in the U.S. and spread around the world. Which country doesn’t have accelerators? But the big question is: Where are the … Read more

Why Do Startups Hire Their Own Lawyers?

2016-10-302014-01-05 by Terje Wold

Startups hiring their own lawyers is an important issue when they’re growing. TechCrunch published an interesting article on this topic today, and here’s the ingress: Airbnb challenged local hotel zoning laws, Uber took on taxi licensing requirements, and Pinterest built a business around posting copyrighted images. Startup companies that simply follow the rules risk getting … Read more

Ensafer pitching at Norwegian Investment Forum 2013

2016-10-302013-10-22 by Terje Wold

On October 15th I had the pleasure to pitch Ensafer at Norwegian Investment Forum 2013 (NIF) in Oslo. The conference was held at Oslotech with around 200 attendees and 24 selected startups giving their pitches and showcasing their products at individual stands in an expo area. This is an annual investment conference attracting attendees from … Read more

Attending IT Security Entrepreneurs’ Forum 2013 in Silicon Valley

2016-10-302013-03-25 by Terje Wold

Once again, and for the fifth time the last year, I’m back in the Bay Area. This time I’ve spent a week here arriving on March 18th and heading back to Norway one week later. The main reason for coming here was to attend ITSEF 2013 held for the 7th time. It’s a IT Security conference … Read more

Financial Times: Ensafer is a “Rising startup”

2016-10-302012-10-21 by Terje Wold

A couple of weeks ago Ensafer was launched at DEMO Fall 2012 in Silicon Valley – as I have written in an earlier blog post. And this is how I described Ensafer there: “Ensafer is an encryption service for the Cloud, and it offers users of Dropbox, Microsoft SkyDrive, Google Drive and alike to encrypt their … Read more

Lær å pitche i Tromsø av coach fra Silicon Valley!

2016-10-302012-10-16 by Terje Wold

Ønsker du å lære hvordan du selger inn ditt budskap, engasjerer tilhørere og skaper interesse fra kunder og investorer på 30 sekunder? Kan du tenke deg å lære hva som er de viktigste feilene man gjør i presentasjoner? Ønsker du å trene inn ditt eget budskap – og bli overrasket over hvor enkelt det kan … Read more